So...what's all the Twitter about?

To improve your site’s visibility, you may also want to link up your Twitter, YouTube, LinkedIn and Facebook accounts. “It’s absolutely crucial that anyone building a personal Web site integrate their social destinations into their site,” says Anthony Zarro, founder and managing partner of Drive Action Digital, a digital marketing agency. “You’re creating content that lives in multiple places that link to one another, which improves your SEO [search engine optimization].”